The phrase refers to attire and equipment produced by an Australian firm recognized for its motorcycle-inspired aesthetic. This model typically incorporates classic and customized motorbike components into its designs, leading to a novel mix of rugged performance and trendy enchantment. An instance can be a waxed cotton jacket with bolstered stitching and refined branding.
This model of clothes appeals to a particular client demographic interested by bikes, browsing, and a typically lively life-style. The model’s deal with high quality supplies and craftsmanship contributes to the sturdiness and perceived worth of the merchandise. Rising from a customized motorbike workshop, the corporate has developed a robust model id rooted in authenticity and a ardour for classic bikes. This heritage resonates with clients looking for well-made, trendy clothes that displays their pursuits.